2020 is coming to an end, now is the time to start preparing our 2021 plans and how to optimize our visibility for the coming year. One of the reasons SEO is so popular is that they are constantly moving and updating. The number of updated tools is staggering, and you can test new tools and processes every year.
If you want to stay ahead of your competition, the sincere advice is to always be ready to experiment, innovate and innovate. With that in mind, here are 5 smart tools to drive Digital Marketing in 2021 to try out next year:
5 smart tools to drive Digital Marketing in 2021
1. Lightricks Beatleap – Smart tool to create beautiful videos on social networks
Visual Content is an important link in social media marketing. With each brand posting a mix of colorful, colorful memes, videos, infographics, and images always keeps their feed fresh and engaging.
But if everyone does, how can you stand out from that crowd and keep your brand visible?
Try some new and innovative apps
Beatleap has only just been released this year, so it’s still something new to experience. Application offers a new approach to video creation using audio.
Beatleap is one of the smart tools to create beautiful videos on social networks with many interesting features
Beatleap lets you create and edit videos by automatically matching songs to your videos in seconds. Add footage, select music then add effects and the app will create a great clip that perfectly syncs with the beat of the music. It’s perfect for a post on TikTok but you can use it for any other social networking platform.
Beatleap uses artificial intelligence to help you speed up the video creation process, while still allowing you to create something professional and awesome.
Music archive of the application now has more than 1000 songs for you to choose from.
2. VennGage: Brand Design Toolkit
One thing that most brands lack today is visual consistency.
Most brands publish only publications with visual content that rarely think about it. However, you shouldn’t underestimate the power of visual association. For a phenomenal object, we can forget their names but remember their colors and typical images.
Venngage’s Brand Kit assists in designing a consistent brand identity
That’s why maintaining a consistent visual identity (colors, logos, fonts, etc.) is so important in establishing and increasing brand awareness.
Venngage’s “Brand Kit” helps to save all the branding elements of your business and ensure that content creators and images use the same color scheme, icons, layouts, and elements. Another identity in the brand of the business.
3. SentiOne: AI-powered Social Listening tool
Social Listening is an important tool used to monitor brand image, track, detect brand discussions and help unsatisfied customers about the brand. However, as this seems to be forgotten, we often focus on the transmission but gradually forget about the recipient of the message. Luckily, eventually more people noticed the issue, resulting in a number of useful tools.
SentiOne is one of the smart tools for supporting social listening thanks to advanced AI technology
In which, SentiOne is a tool that uses artificial intelligence to bring social listening to a whole new level, SinteOne will help you:
Online context gathering is based on predefined keywords, helping you never miss out on important issues by prioritizing certain messages.
Help customer support teams respond to messages on social media faster using AI-driven assistant
Analyze the data to determine which influencers are suitable for becoming the brand ambassadors of the business.
In other words, it helps collect, organize, and prioritize data, and assist in taking action on that information by leveraging your feedback and outreach strategies.
4. Finteza: Identify the content and CTAs that work best
Getting your CTA (call-to-action) right is the key to successfully optimizing your digital marketing strategy, and with Finteza you can test A / B (user-testing methodology) to test the CTA.
Accurately define content and CTAs work well thanks to Finteza. This is one of the smart tools determine which CTA generates the most clicks and conversion rates.
The preeminent feature of this platform is that you don’t need any additional technical help to set it up. It’s very easy to create some marketing campaigns and compare their performance.
5. Text Optimizer: Create smarter content
Creating new and engaging content is always a challenge for any content creator whether you’re the owner of a small blog or a social media feed on which you’re creating content. there.
We can use a variety of tricks and tools to avoid (or overcome the writer’s “exhaustion” or ideology, among which Text Optimizer stands out.
Optimizer is one of the digital marketing tools in creating smart content.
This tool uses semantic analysis to create a list of related concepts and questions on any topic you provide.
And in most cases this is a tool to help you broaden your sphere of knowledge. For example, when you want to search for a new topic for a Facebook post, using this tool will get suggestions of related questions and those questions always work well to attract engagement from your audience.
“Playing” with new tools always gives you a new perspective on how to reach your target audience. When a tool no longer works, you always have another alternative. When you need new content ideas, these tools help you. The “age” of each tool is often not the same, there are tools that can stick and work for many years, but there are also tools that are only suitable for a certain short period of time, so Please update and test new tools on a more frequent basis.
Hopefully, this article of 5 smart tools to drive Digital Marketing in 2021 is useful for you.
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𝐋𝐞𝐚𝐝𝐞𝐞.𝐚𝐢 – 𝟐𝟒/𝟕 𝐒𝐮𝐩𝐩𝐨𝐫𝐭