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data driven marketing

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DATA-DRIVEN MARKETING

What is Data-Driven Marketing? The importance of data in business decisions

Data-Driven Marketing is a method of optimizing marketing activities based on all types and data sources for decision making, implementation, and management. Data and consumer behavior of customers is considered a ‘crude oil’, a valuable resource for business development. Companies that have a lot of strategic information will have many competitive advantages. The DATA-DRIVEN MARKETING […]
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Data Driven

How To Create Data Driven Marketing Stategy

According to Google research together with Bain & Company found that leading businesses, regularly control data (data driven) through Dashboards (dashboard) to capture the data changing daily, to bring right marketing campaigns at the right time to customers. Knowing your customers is the first rule of marketing, and it’s still the most important thing. But […]
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