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marketing

branding

7 factors that make up the brand

What is the brand? The brand itself is already very complex. There are many aspects involved in creating a brand, both tangible and intangible. The word “brand” is a very common word used today. Some associate it with a tangible product, while others associate it with something invisible, such as a logo. Basically, a brand […]
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How to outsource SaaS Marketing effectively ?

SaaS (Software-as-a-service) is a system that companies allow to use and service capabilities of applications, can only operate on the servers of the enterprise providing utility. It’s like renting or leasing to a certain extent; however, the rental / leasing company does not have actual “tangible” ownership of the product by  saas marketing.  Even so, […]
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productivity

How to make your team more productive in 2020 ?

Productivity is undoubtedly one of the greatest assets contributing to the overall health of any business out there. At the same time, since productivity can be a rather elusive concept, promoting it isn’t the easiest task. Even so, being equipped with the right resources and tools can definitely help your team. If you are really […]
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ppc management

Should SMEs outsource their PPC management board?

Pay per click (PPC) is an important form of marketing that many businesses around the world have used to increase their sales and profits. But if you are completely new to this potentially lucrative marketing channel then it’s unwise to dive into the end. While ppc management services, can be very beneficial for a business, […]
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5 key strategies to increase your customer retention

Today, Customer Retention is the key to surviving in the marketplace like never before. Worldwide, poor customer service (often associated with a high churn rate) cost businesses more than $ 75 billion in losses. What’s more, the customers you lose are more likely to turn to your competitors, helping them gain a larger share of […]
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