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Transformation Business

Customer interaction is an important factor to expand and grow your business. Customer engagement can be defined in many ways, but ultimately it is the ongoing interaction between the customer and the company. When approached correctly, a strong customer engagement strategy can not only lead to more sales but also keep customers coming back for […]

In fact, you don’t have to spend a lot of money on marketing that customers will pay attention to your products. Customers only really pay attention to certain products or services when they are interested. To better meet the needs of their target market, businesses always have to improve their search strategy and attract potential […]

Improving customer experience has always been one of the main goals of B2C businesses. What about B2B businesses? The answer is that B2B businesses themselves have customers. However, customer experience or corporate customer service is not the most important goal for them as with B2B businesses. This view is a mistake. We must always work […]

Marketing automation offers the opportunity for small businesses to compete with large organizations by helping them achieve greater efficiency with less manpower and time. Contrary to popular belief, automation doesn’t have to be expensive. Most of this software offers a monthly service for a reasonable price. Lead conversion (understood as the conversion from potential customers […]