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data sources

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DATA-DRIVEN MARKETING

What is Data-Driven Marketing? The importance of data in business decisions

Data-Driven Marketing is a method of optimizing marketing activities based on all types and data sources for decision making, implementation, and management. Data and consumer behavior of customers is considered a ‘crude oil’, a valuable resource for business development. Companies that have a lot of strategic information will have many competitive advantages. The DATA-DRIVEN MARKETING […]
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