The best GEO tools for B2B companies in 2026

Before you read on

How we chose and ranked

Most traditional B2B companies — distributors, logistics providers, engineering and construction firms, professional-services firms — do not have a marketing team to read a GEO dashboard, let alone act on it. We scored every tool below on six criteria that matter most to that buyer, not a generic feature checklist.

• Does the vendor do the work for you — 25% of the score

  Is a managed service offered where the vendor's own team does the GEO work, or is it self-serve software only?

• Plain-language reporting — 15% of the score

  Is the report written so someone without a marketing background can act on it, or does it assume existing SEO/marketing literacy?

• Fixes applied on your website or WordPress — 20% of the score

  Does the vendor apply fixes to your site or WordPress install, or only report what it finds?

• Price for a small team — 20% of the score

  Monthly price a small team with no dedicated marketer would pay to get started.

• Usable without a marketing team — 15% of the score

  Can someone without a marketing background set it up and read the result, or does it assume a marketer is already on staff?

• Tracks real buyer questions — 5% of the score

  Can it track custom, buyer-style prompts (e.g. "<product> manufacturer in Vietnam"), not just generic brand-awareness prompts?

Ranked list

1. #1

   Leadee

   (this is us)

   B2B teams without a dedicated marketer who want an optional managed service to do the work, a plain-language report, and fixes drafted for your website or WordPress install — not just a dashboard number to interpret yourself.

   Strengths

   • An optional managed GEO service (quoted per client) drafts fixes and applies them on your site or WordPress install — none of the ten competitors reviewed here lists an equivalent service
   • Reports and dashboard copy are written to be read without a marketing background
   • Self-serve entry price ($29/mo) matches the lowest among the competitors reviewed here

   Limits

   • The managed service is quoted per client, not a published flat price, since scope varies by site
   • The self-serve dashboard alone still expects you to pick prompts and read the metrics — the no-marketing-team benefit comes mainly from the managed add-on, not the base price

   Starting price: $NaN/mo (Starter, undefined, undefined) (source, as of 2026-10-25)

2. #2

   HubSpot AEO

   Small marketing teams already using HubSpot Marketing Hub who want a low-cost way to start monitoring 25 prompts across 3 engines, folded into the suite they already pay for.

   Strengths

   • A free, one-time AI Search Grader snapshot (4 fields, "under two minutes", no account needed) across ChatGPT, Perplexity and Gemini
   • Bundled inside Marketing Hub Professional and Enterprise for teams that already pay for HubSpot, with no new vendor relationship to set up
   • The lowest entry price of any competitor reviewed here at $50/mo ($45/mo billed annually), with no published per-engine add-on fee

   Limits

   • Only 3 engines (ChatGPT, Gemini, Perplexity) — no Claude, Google AI Mode or Microsoft Copilot listed
   • The monitoring product itself is in beta, per its own product page

   Starting price: $50/mo, or $45/mo billed annually, per brand (source, as of 2026-10-25)

   Read the full Leadee vs. HubSpot AEO comparison

3. #3

   AthenaHQ

   Teams in one of AthenaHQ's covered verticals (ecommerce, software, finance, healthcare, travel and others) who want a free tier to start and credit-based scaling after that.

   Strengths

   • A free Essential plan (300 credits plus a $25 credit pack) — no paid plan required to start tracking
   • The only competitor reviewed here publishing industry-specific landing pages at scale (84 URLs across 11 verticals)
   • 11 engines on its Starter plan, more than most self-serve competitors

   Limits

   • Pricing is credit-based (1 credit = 1 AI response) rather than a flat prompt count, which makes cost harder to predict for a growing prompt set
   • The free Essential plan tracks fewer engines (5) than the paid Starter plan (11)

   Starting price: Essential plan is free (300 credits, plus an optional $25 one-time credit pack); the first paid tier, Starter, is $295/mo (17% off billed annually) (source, as of 2026-10-25)

4. #4

   Otterly.ai

   Marketing teams and agencies who already track AI Overviews/Copilot and want those two engines bundled in the base price, and are willing to pay extra for Gemini or Claude.

   Strengths

   • A large prompt-research toolkit with an "Estimated Intent Score" instead of a fake volume number
   • Agent Analytics and a mature suite of standalone free GEO tools (crawl simulation, prompt research, query fan-out, a prompt calculator)
   • Covers ChatGPT, Google AI Overviews, Perplexity and Microsoft Copilot out of the box on every plan

   Limits

   • Gemini, Google AI Mode and Claude are paid add-ons on every plan, not included in the base price
   • Its own pages disagree on the free trial length (7 vs. 14 days)

   Starting price: $29/mo (Lite plan, 15 prompts) (source, as of 2026-10-25)

   Read the full Leadee vs. Otterly.ai comparison

5. #5

   Rankscale

   Budget-conscious teams who want the broadest engine list at the lowest entry price and are comfortable with a credit-based, yearly-only entry plan.

   Strengths

   • The lowest entry price of any competitor reviewed here: $17/mo on its yearly-only Essentials plan
   • 15+ engines tracked, more than any other competitor reviewed here, on a transparent 0.25-credit-per-query formula
   • Run frequency as flexible as hourly, the most frequent of any competitor reviewed here

   Limits

   • The $17/mo Essentials plan is yearly-only — there is no monthly-billing option at that price
   • Pricing is credit-based, which makes the real monthly cost depend on how many engines and how often you run

   Starting price: $17/mo on the yearly-only Essentials plan (no monthly-billing option); Pro is $99/mo, billed monthly or yearly (source, as of 2026-10-25)

6. #6

   Semrush AI Visibility Toolkit

   Teams already on a Semrush plan who want AI-search tracking added to tools they use for SEO, and who track one domain at a time rather than many client brands.

   Strengths

   • Topic-level AI search volume drawn from a disclosed database of 300M+ real AI queries plus machine-learning models, refreshed daily — the most transparent volume methodology any competitor publishes
   • Bundled into the wider Semrush toolkit many SEO and content teams already pay for, instead of a brand-new vendor relationship
   • A Prompt Research report that shows the full AI response and the brands/sources cited for every tracked prompt, not just a score

   Limits

   • Priced per domain — tracking a second brand costs another full $99/mo
   • Its own pages disagree on which engines Prompt Tracking covers and whether a trial exists at all

   Starting price: $99/mo per domain for the standalone AI Visibility Toolkit (source, as of 2026-10-25)

   Read the full Leadee vs. Semrush AI Visibility Toolkit comparison

7. #7

   Writesonic GEO

   Content teams already using Writesonic for drafting who want AI-visibility tracking added to the same subscription rather than a new vendor.

   Strengths

   • Bundles AI-visibility tracking with Writesonic's existing content-generation tools, useful for teams that already write content there
   • A free, no-card AI Search Grader and five other free tools listed under its free-tools hub
   • All 9 engines available on its Enterprise plan, matching the broadest competitors reviewed here

   Limits

   • Only 3 base engines (ChatGPT, Gemini, Google AI Overviews) on its Starter and Basic plans — the full 9-engine set is Enterprise-only
   • The $79/mo Starter price is billed annually; the monthly-billing price is not stated

   Starting price: $79/mo billed annually (Starter plan); monthly-billing price not stated (source, as of 2026-10-25)

8. #8

   Profound

   Enterprise and mid-market marketing teams (Profound names Fortune 100 customers) in competitive categories such as travel, retail, tech and pharma, who can go through a sales demo and sign an annual contract.

   Strengths

   • Query fan-outs and prompt volume drawn from real engine grounding traces and licensed, opt-in consumer panels, not just an LLM guessing its own queries
   • Tracks up to 9 AI engines on its Enterprise plan, including Microsoft Copilot, DeepSeek and Exa alongside ChatGPT, Gemini and Claude
   • An "AI Marketer" agent that drafts and stages optimization work for human approval, across content, SEO, social and PR

   Limits

   • No self-serve paid plan is listed — only a free trial or a custom Enterprise quote reached through a demo
   • The free trial covers only 3 engines; the full 9-engine set is an Enterprise feature

   Starting price: No self-serve paid plan is listed — the pricing page offers only the free Trial and a custom Enterprise plan reached through a demo (source, as of 2026-10-25)

   Read the full Leadee vs. Profound comparison

9. #9

   Scrunch AI

   Teams that want the widest out-of-the-box engine list, including Google AI Overviews and Meta AI, and can commit to a contract starting at $250/mo.

   Strengths

   • The broadest engine coverage of any competitor reviewed here: ChatGPT, Claude, Gemini, Perplexity, Google AI Mode, Google AI Overviews and Meta AI, all listed as included rather than add-ons
   • Large prompt allowances (350-700/mo) with purchasable industry prompt packs for multi-brand tracking
   • A 7-day free trial with no credit card required

   Limits

   • Entry price is the highest of any self-serve competitor reviewed here at $250/mo billed annually ($300/mo billed monthly)
   • Run frequency is not stated on its pricing page

   Starting price: $250/mo billed annually, or $300/mo billed monthly (Starter plan) (source, as of 2026-10-25)

   Read the full Leadee vs. Scrunch AI comparison

10. #10

    Ahrefs Brand Radar

    Teams already paying for Ahrefs Lite or above who want AI-mention tracking as an add-on to a toolkit they already use for SEO.

    Strengths

    • A free, no-signup AI Visibility Checker that shows a top-5 preview (mentions, platform split, topics, cited pages) before any paid upsell
    • Daily, weekly or monthly refresh options, more flexible than most competitors' fixed cadence
    • Backed by Ahrefs' existing web-index and backlink data, which the Brand Radar methodology draws on for cited-page analysis

    Limits

    • No single published entry price — Custom Prompts require a paid Ahrefs Lite+ subscription plus $50-$250/mo add-ons, while the separate Brand Radar Index is priced differently (EUR 179/$199 select, up to $699/mo for all platforms); Ahrefs' own pages disagree on which figure is the entry price
    • Claude is only tracked on the higher-priced Index tier, not on the Custom Prompts add-on

    Starting price: Not a single published figure — Custom Prompts come free with a paid Ahrefs Lite+ subscription plus $50-$250/mo add-ons, while the separate Brand Radar Index is EUR 179 or $199/mo (select platforms) up to $699/mo (all platforms); Ahrefs' own pages disagree on which figure is the entry price (source, as of 2026-10-25)

    Read the full Leadee vs. Ahrefs Brand Radar comparison

11. #11

    Peec AI

    Agencies and marketing teams who want a tool purpose-built for AI-search tracking across several client brands, and do not need Scrunch's wider engine list or Ahrefs' bundled SEO suite — but must be comfortable requesting a quote instead of seeing dollar prices up front.

    Strengths

    • A dedicated AI-visibility tracker built from the start for this one job, with a documented query fan-out methodology and a study of 5 million AI query fan-outs
    • Agency and Enterprise tiers built around managing several client brands from one account, not just a single domain
    • Names ChatGPT, Perplexity and Gemini as tracked engines directly on its own product page, inside one clean, simple dashboard

    Limits

    • Its own pricing page names plan tiers (Starter, Pro, Advanced, Enterprise) without showing a dollar amount for any of them
    • Which engines ship on which plan tier is not stated on the page that names the engines

    Starting price: Not publicly listed — its pricing page names Starter, Pro, Advanced and Enterprise tiers but renders no dollar or euro figure in the page text; unverified third-party sources suggest a monthly figure, but we do not repeat an unverified number here (source, as of 2026-10-26)

    Read the full Leadee vs. Peec AI comparison

Comparison matrix

Every score traces to a note with a vendor source and retrieval date — see the ranked list above for the full citation.

Who should choose which

Hire an agency instead?

Questions about this list

Data freshness

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